There are a number of benefits that come with building a mobile app for your company. For instance, business apps can help to solve a number of organizational or efficiency issues when your employees are on-the-go. They can also help to streamline some of your company’s most complicated office procedures in a quick, easy-to-use platform. However, the only way that your business can achieve these benefits, along with many more than come with mobile app development, is to ensure that you are building the most successful enterprise mobile app possible
To help you get started with some important elements that all enterprise mobile apps should and should not have, we have put together some of the most basic dos and don’ts when developing an enterprise app for your business.
DON’T Create a Business App Just To Have One
It is extremely important that, when developing a mobile app, you are focusing on fulfilling a need, whether it’s a need from your employees, your company or your consumers. Therefore, don’t create an app just because your competitors have one or because you are trying to keep up with the trends. Make sure you are developing something that has a clear function and fills a specific need for those who are using it. If you don’t do this, chances are your app will fall flat.
DO Think About User Experience First
While the main objective of your mobile app may to be provide your employees with access to all of their documents and internal communication methods on-the-go, you want to make sure that, overall, you’re creating an intuitive, engaging mobile experience. One best practice is to make sure that access to company documents is organized; meaning, don’t just throw all company documents onto a mobile app. Be strategic about what files are available to employees, while also thinking about size and processing power. If your enterprise mobile app strategy does not make work tasks easier for your employees, they’re not going to bother using it.
DON’T Create a Mobile App for Everything
If you have many clear enterprise functions that make sense for mobile, or would be much more convenient if they were accessible on a mobile device, then do consider creating an app surrounding these functions. However, not every single function of your business needs to be converted to mobile. Simply select the most important elements of your business that make the most sense to be mobilized and then decide on an application that supports all of these features.
DO Put Security at the Forefront of Your Concerns
Many companies wrongly think that, just because their app may not be available on an open app network, their enterprise systems and documents will not be susceptible to security breaches. However, when it is your corporate information that is on the line, you do not want to take chances. Therefore, make sure that your enterprise mobile app’s security system is just as strong as the rest of your app, and also that it receives ongoing updates and support.
What do you think are the most important dos and don’ts when it comes to developing a business app? Be sure to let us know in the comments below!
Reach out to our team today!
- The 5 Most Popular Features in Business Mobile Apps
- FAQs About Business Mobile Apps
- 3 Signs That Your Business May Need a Mobile App
- 6 Ways A Private App Store Will Benefit Your Business
Adam cultivated the creation of an industry leading $300M affiliate program and also worked as a marketing consultant on the start-up team of a now publicly traded commercial energy brokerage firm. He was one of the first media buyers on Facebook, and also among the first to work in the SAG-AFTRA New Media (WebTV) industry, serving the online commercial and content needs of major Hollywood studios.
Adam holds a BA from Southern Methodist University and a MS in International Marketing Management from Boston University.
Latest posts by Adam Rizzieri (see all)
- How Can Mobile Apps Play Into Your Digital Transformation Strategy? - June 18, 2018
- CRM Mobile App Benefits: Building a Customer Relationship Management Portal - May 21, 2018
- 4 Ways Machine Learning Can Improve Marketing Campaigns - April 30, 2018