All posts in “User Experience”

Was Apple's decision to slow down older iPhones the right move?

Why Did Apple Slow Down Older iPhones?

Apple is in the midst of a first-of-its-kind firestorm surrounding its iconic iPhones, following the company’s recent decision to intentionally “slow down” earlier iPhone models with older batteries. The move came on the heels of the latest iOS update. But iPhone users were so enraged that they filed a class action lawsuit against the tech giant. This leaves many wondering, why did Apple slow down older iPhones?

Read More

What functionalities should your app include?

How to Choose the Right Mobile App Functionalities

After months spent planning your company’s app development project, you’ve finally received the green light to proceed. But after speaking with some development companies, you’ve discovered that the cost and timeframe of the project will depend on the application’s specs. Now, you’re tasked with determining exactly which features and functions to include; only then can you get an accurate price quote and timeframe.

Read More

mobile phone usage

Is Your Mobile Phone Usage Interrupting Your Life?

Twenty years ago, AOL’s instant messenger made its debut, placing instant communication within reach without summoning the help of a phone. At this time, kids were enjoying Game Boys and Nintendo 64 gaming systems, in addition to bikes and Razor scooters. Landlines were still the primary form of mobile communication, and people didn’t even know what ‘texting and driving’ was yet. And, even though this technological era was exponentially more advanced than years gone by, digital life was still pretty simple. Read More

Apple iOS 11 Beta

Apple iOS 11 Beta: First Impression

Over the last year at SevenTablets, I’ve learned a lot more about what it takes to make our pocket supercomputers work than I did in my undergraduate app development class. Every mobile app in existence has its own, dedicated team of developers, determined to keep up with iOS, Android and hardware changes at a moment’s notice. Due to how quickly technology evolves, those changes can be massive. And, in the freshly announced iOS 11, they are. Read More

It's important that your app reaches the right target audience.

How to Connect With Your Mobile App’s Target Audience

It took months of hard work and collaboration with your developer, but your B2C app is finally finished! But there’s a problem. You assumed users would be eager to download your new mobile app as soon as you shared the announcement via your email newsletter and social media. You’ve only had a few dozen downloads, though. A far cry from the thousands you expected. So what gives?

Read More