The enterprise software development process is complex because the developer must understand an enterprise’s needs from top to bottom. Such an application should contain functionalities that enhance the lives of the company’s employees and solve problems across the organization. The software may have tools to improve the role of salespeople, streamline communication, reduce inefficiencies in the finance department and more.
Most companies understand a value of a B2C app designed to engage customers, increase brand awareness and offer a simplified platform for selling products and services. However, developing an internal business mobile app can be just as important to the success of a business, as enterprise applications improve a company’s culture and efficiency from top to bottom.
We live in a time where mobile devices are king, and companies are capitalizing on this by developing mobile apps that fit within a company’s business model. A Comscore survey discovered that at least 1.8 billion people around the world have mobile phones, surpassing the number of desktop computers. Plus, research from RCR Wireless projects that by 2022, nearly 43% of the global workplace will consist of mobile workers. As such, this is a prime time to integrate an enterprise mobile app into your company.