Creating an enterprise mobile app for your brand is a long-term process. It is not something that can be created and launched in one night, and it is not something that you can leave inactive and untouched after you finally do finish the development process. Just like social media sites or your company’s website, you should be constantly updating your mobile app’s features, adjusting security, making changes based on your audience’s feedback and much more.
While these are all adjustments that you should be making on your own if you decide to design your own mobile app, it is something that should be included in the app-development package if you decide to outsource the development of your enterprise mobile app. For instance, a good app development company will typically offer ongoing app support in a number of different areas so that you can be sure you are getting the most out of your enterprise mobile application and that your app is in experienced hands.
To give you an example of ongoing support that should come with outsourcing your mobile app development, here are a few support features that SevenTablets offers after your app has launched:
1. Updating The App
Has the contact information for your business changed? Would you like to add a new page to your mobile app that details your products and services? A great mobility strategy entails the regular updating of your business app, including making changes to content, adding or removing unique discounts and coupons, and any other design features that you may want to adjust later down the road. You never have to worry that the content on your mobile app will become outdated or irrelevant when you have ongoing app support, as you are able to update it as needed.
2. Cloud Hosting
When you work with an outsourced app development team that utilizes enterprise mobile cloud hosting (as SevenTablets does), you also receive the benefits of a cloud-based supporting infrastructure. This includes unmatched media storage, a cloud-based secure database, auto-scaling capabilities, private app storage and added security. By having ongoing cloud support and making cloud hosting an integral part of your enterprise mobile strategy, you also have the ability to scale your mobile app infrastructure dynamically to support new features in the future, including new users, new apps and new regions where your company may expand.
While enterprise mobile strategies come with a number of immediate business benefits, there are also a number of security concerns that come with bringing your entire enterprise online through mobile. Therefore, it is more important than ever that you have a comprehensive mobile security strategy. When you outsource the development of your mobile app, you should also receive ongoing mobile security support, including processes to wipe data if a device is stolen or an employee is terminated, secure email management for BYOD implementations, security audits and active intrusion detection, along with a number of other wide range security capabilities.
A big part of having a successful enterprise mobile app is collecting data about your users and using that data to support the decisions you make as part of your enterprise mobile strategy. Therefore, it is important that you are continuously using enterprise mobile analytics to gain insight into the user behavior behind your app. Many outsourced app development packages include ongoing mobile analytics including data collection, data mining, predictive analysis, decision management and more. Having these reliable analytics as part of your ongoing enterprise mobile strategy will also be very useful for determining whether or not you may need to optimize your enterprise mobile strategy later down the road.
If you are looking to outsource your company’s enterprise mobile application development and you want to ensure that you are getting all of the important ongoing support efforts we mentioned above, be sure to contact our team of experts at SevenTablets today. We can help walk you through the complete mobile process, from initial strategy to ongoing support.